Hub · 02
Affiliate Marketing
The mechanics of affiliate income for a solo operator: how programs actually pay, what makes a piece of content earn, and the structural choices that decide whether a site is a business or a hobby.
What this hub will cover
- How affiliate programs work — cookie windows, attribution, payout cadence.
- Picking programs that pay enough to be worth ranking for.
- Buyer-intent content vs informational content, and why the mix matters.
- Disclosure, compliance, and the link patterns that survive search-engine updates.
What this hub will not do
- Show "$X in 30 days" headlines.
- Cite testimonials from people who don't exist.
- Recommend programs purely on commission rate without considering fit.